Small Business, Big Trust: Deerview Meats’ Journey With Terralta
When it comes to building a small business, trust in your team, partners, and collaborators is key. For Deerview Meats, trust in the team at Terralta, (and previously with Air-Tech Ltd.), has been paramount to their success. Not only has it enabled them to push their business forward, it has led them to consider Terralta as one of their most trusted business partners.
DEERVIEW MEATS: QUALITY MEAT PROCESSING IN SOUTHEASTERN ALBERTA
Deerview Meats has been in business since 2011, specializing in processing animals from live to finished product. Now in its 14th year, Deerview Meats has grown to be the premier meat processing plant of southeastern Alberta.
All of their meats are sourced from local producers, aged naturally, and are free from fillers, preservatives, and MSGs. The business focuses on beef, pork, bison, wild game, and sausage, and they offer a variety of services to customers, including:
A retail store
Custom animal processing
Wholesale meat products for several Medicine Hat businesses
Over the years, Deerview Meats has earned a reputation for their quality meat products, humane practices, and community mindset. When it came to ensuring their refrigeration systems could match the scale of their business, they needed a reliable partner they could trust.
A PARTNERSHIP IS BORN: TERRALTA’S COMMITMENT TO DEERVIEW MEATS
When Deerview Meats was just starting, they had Air-Tech Ltd. help them with the original facility. They installed all of the compressors, freezer doors, and everything else they needed for refrigeration, heating, and cooling. After Air-Tech merged with Terralta, the relationship continued to grow.
Chris Deering, co-owner of Deerview Meats, shared “sometimes there can be rough patches when there’s a change-over. We didn’t feel that on our end at all. It was a smooth transition.”
Since then, the partnership between Terralta and Deerview Meats has only expanded. Deering added, “when I think of working with Terralta and the team there, they very much treat us like they’re partners in our business.”
For Deering and the rest of Deerview Meats, this partnership is vital. The entire business model at Deerview Meats revolves around producing and providing fresh meat products. Faulty equipment or insufficient customer support could result in thousands of dollars of product spoiling. As a small business, this isn’t an option.
“If we have an issue and a compressor goes down, it becomes quite critical because we’re dealing with fresh product and there’s a limited amount of time where that needs to be fixed,” Deering notes. “When we phone them, they are out here right away or in contact with us right away to get the problem resolved.”
~ Chris Deering, Co-Owner
BEYOND REFRIGERATION: LEVERAGING TERRALTA’S EXPERTISE FOR COMPREHENSIVE SOLUTIONS
An unexpected benefit of this partnership has been the ability for Deerview Meats to draw on other areas of Terralta’s expertise when issues arise. As a company with a wide range of service offerings, Terralta is well-equipped to handle unexpected issues or repairs, and are not limited to solely refrigeration service.
“From time to time, we’ve had other small things go wrong in our facility,” Deering shares. “It has never been anything substantial, but we can call upon somebody else’s knowledge area to help us fix it. That’s the kind of expanded service offerings that they can bring to the table.
Having already done the work to build a trusting relationship, the team at Deerview knew they could lean on Terralta’s expertise when it came to unexpected repairs.
A CORNERSTONE FOR ONGOING SUCCESS
For Deerview Meats, Terralta is more than a team they call whenever they need service or equipment: they’re a true key player in the long-term success of their company.
“We have some select people who are very important to the operation of our business and the success of our business,” Chris notes. “And Terralta is right up there at the top. Their continued professionalism, attention to detail, and willingness to work with us has been amazing over the years.”
Deerview Meats has positioned itself as the pinnacle of quality in the meat processing industry. It’s no surprise that they look for that same standard of care from the service teams they collaborate with. We at Terralta are proud to be a positive partnership with this team and look forward to years of continued success.